Product Lifecycle Archives - Renascent Consulting
Blog Archives

Increase your Businesses Revenues by Extending your Product’s Life

A person goes through different phases during their life.  We start as a baby, grow into a teen age, then mature (hopefully) into an adult, and finally begin to decline towards our final years.  Although your product is not living,

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Is your Marketing Mix Killing your Sales?

By understanding your marketing mix through the five Ps of marketing, you can find ways to increase your company’s sales.  Your sales not only rely on a differentiated Product, but also on the Price, the way you communicate with the

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5 Ways for your Small Business to Increase Revenue

We have monitored a variety of successful companies and complied a the data to see the commonalities.  Each of these top companies excelled in at least one of areas below.  Read the tips below to increase your revenue! (1) Focus

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Diffusion of Innovation: Learn how to Spread your Product throughout the Market Quickly

People accept innovation at different times during the product lifecycle.  Everett Rogers spent many years studying the adoption of new products and offered insights into the process of how a product extends through society.  By understanding the qualities that make

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